Features Integrations

Send real booking outcomes back to Google Ads.

Phone calls and booked appointments become conversions Google can optimize against.

A new patient from a search campaign, being checked in at the counter
Google Ads Integration
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DenteCure Google Ads Integration: bidding that learns from bookings

Qualified calls and booked appointments go back to Google Ads as conversions, including bookings that happen offline.

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Ad clickCallBooked
Linked end to end

Calls synced

Every call from an ad is linked to its campaign and keyword.

Campaign: Implants
Lucia Romero(512) 555-0127Booked Thu 10:40 AM
Conversion sent

Conversions sent

A booked visit becomes a conversion Google can learn from.

3 bookings this week
ImplantsExact match

Keyword attribution

See the search terms that produce booked patients.

TimeConversionStatus
10:42Qualified callSent
11:05Booked appointmentSent
12:18Booked appointmentSent

Offline bookings count

Appointments booked later on the phone still reach Google.

$51
Week 1
$44
Week 3
$37
Week 6

Cost per booking over time

As bidding learns what a booking looks like, the cost to get one comes down.

Standard connection

Sign in with Google to connect your account.

No billing access

DenteCure never sees payment details.

Automatic uploads

Conversions go back without exporting files.

Per location

Results reported for each office.

What changes

What Google Ads Integration changes, for everyone on the call.

Marketing lead
BeforeClicks

Google optimizes for phone-number clicks

With DenteCureBookings

Booked visits sent back as conversions

Before
Google AdsBidding on clicksAd → callSent backClickClick Your practice
Google optimizes for clicks
Google Ads Integration, part of DenteCure Integrations.Book a demo
Practice owner
BeforePaying for calls

Budget spent on callers who never book

With DenteCurePaying for patients

Bidding tuned toward callers who book

Before
What Google learns from you
  • MonForm fills only
  • WedPhone bookings invisible
  • FriBidding on the wrong terms
Google Ads Integration, part of DenteCure Integrations.Book a demo
Front desk
BeforeBusy lines

More calls, the same number of bookings

With DenteCureBetter calls

More of the callers are ready to book

Before
Conversions Google can see
form fillsphones invisible

Most new patients call, and none of it goes back.

Callsnot sentBookingsnot sentCost per bookunknown
Google Ads Integration, part of DenteCure Integrations.Book a demo
How it works

Connect once. Google learns what a booking looks like.

Austin Central DentalGoogle Ads · 123-456-7890 · 4 campaigns
Connect Connected
  • Read campaigns and keywords
  • Upload offline conversions
  • No access to billing or payment details

A standard OAuth connection to the Google Ads account already running your campaigns.

Questions

Before you switch it on.

What gets sent back to Google?

Qualified calls and booked appointments as conversions, not raw call counts. Sending every call back teaches the platform to buy calls; sending booked care teaches it to buy patients.

Does this replace our agency?

No. Your agency keeps running the campaigns, and gets outcomes to run them on. Most agencies ask for this once they see what it does to bidding.

What counts as a qualified call?

You decide, from what the call was about and how long it lasted, a new patient enquiry that booked, for example, rather than a supplier calling about an invoice. Filters keep the wrong calls out of the signal.

Is patient information sent to Google?

No. Conversions carry the event and its value, not the conversation, the transcript or anything identifying the patient.

How long before bidding changes?

Conversions flow immediately, but ad platforms need a stretch of consistent data before their bidding shifts. A few weeks is a reasonable expectation, and the account needs enough conversions per campaign to learn from.

Can we do this for other channels?

Yes, the same measure applies across paid and unpaid channels in your own reporting, and conversion feedback can be sent wherever the platform supports it.

Demo

See Google Ads Integration on your own phone lines.

Google optimizes for appointments instead of phone-number clicks.

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  • Calls and bookings pushed back as conversions
  • Offline conversion import for booked care
  • Smart Bidding optimizes toward booked appointments
  • Keyword-level reporting inside DenteCure
Front desk helping a patient who found the practice online
30 minutes with a product specialist